I have always enjoyed using my imagination to be as creative as I can be to solve problems and find solutions. Be it a tricky UX customer journey or a complicated UI layout, I approach challenges with determination, persistence and critical thinking.
Prioritising workloads, defining processes, managing teams and mentoring juniors, I ensure the quality of all of my design outputs bring stories and brands to life.
To create the best experience for the user I research the brief, consider the pros and cons of different approaches, formulate a plan and devise a strategy. This forms a solid base for concept development, effective design implementation and a successful campaign across all projects.
My passion for digital design is helped by a rather large chunk of skills in Figma, Figjam, Miro, Mural, Sketch, Adobe Creative Suite, HTML, HTML5, CSS.
Services include - UX discovery and research, content architecture, wireframes & prototyping, user testing, creative concepting, visual design and UI, data analysis and optimisation, design system creation and digital strategy.